History Of Diet Soda
The first such artificial sweetener saccharin was discovered by accident.
History of diet soda. Soda history the history of soda is longer than you might think. History of diet soda drinks and tab. Diet sodas were quickly reformulated with saccharin alone in the hopes that consumers would tolerate the metallic aftertaste but the market share of diet sodas rapidly fell from 20 to 3 overall. Early no cal diet soda ad no cal ginger ale and eleven other flavors.
How gender and power collide in food media and culture. From the moment first non alcoholic carbonated drinks appeared on the market countless inventors chemist entrepreneurs and engineers tried to evolve the way those drinks are produced packaged transported and offered to the end users. Coca cola recently announced that its first diet soda tab would be globally discontinued. In the late 19th century constantin fahlberg after a long day working at the lab of the famed chemist ira remsen in baltimore maryland was at home eating dinner when he picked up a roll and bit into it.
Here s a great essay on the fascinating marketing of diet soda over the years. Tab targeted women specifically promising to reshape their bodies. The term soft drink is derived from soda water dating as far back as 1798. The bittersweet sexist history of marketing diet soda.
In 1952 kirsch used an artificial sweetener called calcium cyclamate to sweeten his first diet soda a ginger ale which he called no cal expanding his reach beyond the sanitarium he followed this product with no cal root beer black cherry lime cola and even chocolate. In order to make a diet soda at least one people would popularly drink a sugar substitute was needed. After further studies in the 1980s linked saccharin to cancer as well most manufacturers switched to aspartame in 1983. Check out this story and more news from the coca cola company.